Greenwashing: UK Regulator Investigation and Further Guidance for Businesses

The UK Regulator – the Competition and Markets Authority (“CMA”) – continues to be active in cracking down on misleading green claims, this time targeting the fast-moving consumer goods industry (“FMCG”).

In this piece, our IP and Technology colleagues discuss the FMCG investigation and the Advertising Standards Authority’s (“ASA“) pursuit of misleading green claims. Read the full publication on our Global IP & Technology Blog.